Posts tagged " TV Commercials "

marketing through a pandemic

Marketing Through a Pandemic

March 31st, 2020 Posted by Marketing, Retail Advertising, retail tv advertising, video marketing No Comment yet

As the world revolving around COVID-19 is changing daily, your business’s marketing strategy has to change with it. Whether your business is still operating normally or if you’ve had to make adjustments to your operation or even close your business completely, this COVID-19 pandemic is affecting us all. (more…)

Navigating the Retail Advertising Expanse

Navigating the Retail Advertising Expanse

February 26th, 2019 Posted by Digital, Print, Retail Advertising, retail tv advertising, TV Spots, video production No Comment yet

Navigating the Retail Advertising Expanse

Are you a retailer with multiple locations and maybe cross multiple state lines? Navigating all the advertising channels you need to be on today is a lot like getting to the moon in the 1950’s. It’s a daunting exercise in keeping your retail business alive in a hostile environment. You need to showcase the right product, at the right time, at the right price and on the right channel. According to tvsquared.com, connected consumers have changed the roles of brick-and-mortar stores and marketing channels for retailers. While 90% of purchases are still made in-store, the use of mobile buy online and pick up in store is becoming a convenience effort for many retailers. How is your store being found out there in the media expanse?

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