Posts in Digital

SIMPLE Video Marketing Plan for Small Businesses

The SIMPLE Video Marketing Plan for Small Businesses

February 19th, 2020 Posted by Digital, Marketing, Retail Advertising, video marketing No Comment yet

The SIMPLE Marketing Plan

If you’re looking for a simple marketing plan that includes video the a centerpiece to your business, there’s any easy and effective strategy to reach your target audience and develop new business.

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Navigating the Retail Advertising Expanse

Navigating the Retail Advertising Expanse

February 26th, 2019 Posted by Digital, Print, Retail Advertising, retail tv advertising, TV Spots, video production No Comment yet

Navigating the Retail Advertising Expanse

Are you a retailer with multiple locations and maybe cross multiple state lines? Navigating all the advertising channels you need to be on today is a lot like getting to the moon in the 1950’s. It’s a daunting exercise in keeping your retail business alive in a hostile environment. You need to showcase the right product, at the right time, at the right price and on the right channel. According to tvsquared.com, connected consumers have changed the roles of brick-and-mortar stores and marketing channels for retailers. While 90% of purchases are still made in-store, the use of mobile buy online and pick up in store is becoming a convenience effort for many retailers. How is your store being found out there in the media expanse?

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