Using the Power of Video to Grow Your Business

Over the past several years advertising has taken a shift from simply talking about products to telling a more compelling story surrounding your company and its offerings. Your most powerful medium for telling a story is video.

Video storytelling gives your company the ability to connect with current and potential customers in a dynamic and captivating way. While :15 and :30 second TV spots are still the norm for traditional broadcast and OTT, your company can take advantage of other channels like YouTube, Facebook, and Instagram to tell a longer, more interesting story surrounding your business, product, or service.

Paratech Ambulance Service has been providing Wisconsin with the highest quality care for emergency and non-emergency ambulance services since 1973. Paratech asked Pixelbox to produce a recruitment video to attract the best new recruits.

Today, with more powerful high resolution tools, cinematic video storytelling has become less of a luxury and more of a necessity in order for companies to engage their intended audience. Navigating the media expanse can be daunting.

Creating the right story for each medium is important so that you don’t get lost in all the other white noise of content that hits your followers’ inboxes. You need to elevate your brand above your competition by using the right video, placed on the right medium, and at the right time.

NAMI Ending the Silence is a program that helps high schoolers learn about mental health. We sat down with the presenters, the students, and the high school health teacher to learn more about the program and what it means to those who go through it.

Your stories can be told in multiple different ways: Everything from testimonials, animated videos, compelling public relations videos, and internal corporate training videos; you are only limited by your imagination. This gives you the chance to share your values and what you stand for as a brand in a consistent way. It’s an authentic and relevant way to give people a look behind-the-scenes and let them know the story behind your brand.

AdSerts, a print and digital advertising agency for retailers, used Pixelbox to tell the story of who they are and what they do. Part of their story is also part of Pixelbox’s story, as our studio and edit suites are located inside of AdSerts’ building.

Give us a call today and let Pixelbox help you turn your next big idea into an amazing video story. We can be reached at 262.432.0294 or

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