Or in other words, why should you hire me – a video producer with over 25 years of experience? Similar to another blog I wrote about DIY Video vs. Professional Video Production, there is good reason to hire a professional when homemade is not good enough.
I have produced thousands of videos since starting in the industry years ago. I began shooting, editing and creating graphics back when MTV was getting its footing in our culture. In fact, that whole handheld, erratic style of documentary shooting and editing started with my generation. It’s interesting to see the style come back as if it’s new again. Although with the advent of vlogging supertstars like Casey Neistat, the styles of today have taken that MTV handheld style to a whole new level. The tools are readily accessible to anyone, but not everyone has the knowledge to create a professional video. Most projects are not served well by the DIY mentality. There’s a good reason to use a pro.
Whether you watched the original Star Wars movie in the theater or have seen it again new this last December, John Williams musical score instantly connects the listener with a faraway place in a distant galaxy in Star Wars.
Every national or local retailer desires to have a memorable TV commercial or TV ad that people will remember. Who can forget the iconic TV ads produced by Wendy’s in 1984 called “Where’s the Beef?” What’s more, the memorable TV ads led the start of a business turn-around, which led to 16 years of consecutive business growth. Wow! (more…)
Sadly, most business people have sat through a boring presentation where “words blend into more words”. If you look around during the meeting, likely you’ll see people doodling, yawning or even sleeping. Pixelbox works with businesses to create energizing, creative and active presentations through Animated Infographic Videos and 2D/3D Animated Videos. (more…)
Music reaches parts of the brain that cannot be reached via any other route. It magically locates the intersections of learning and emotion, psychology and memory. When you combine those…you have an extraordinarily powerful tool. A jingle bridges the left brain—right brain. (more…)
When I decided to go to art school to study animation, my older and wiser brother gave me some advice. He said that art is something that everyone wants, but no one wants to pay for. Because of this he warned me not to under value my work as an artist and to demand fair compensation for the work that I did. Well, soon after graduating I discovered another uncomfortable truth. (more…)
I came across a posting from a large corporation and the question posted was “Should we be doing DIY videos?
Do-It-Yourself video’s do have a place in the corporate landscape, but are best suited for the social side of your business. When it comes to a marketing video, training video or an image piece, producing a professional presentation should be at the top of your to do list.
Recently, we finished an image video that pushed our client out on top of all the other (more…)
Each client is unique in product and service, but all clients have the same need to be seen and heard. How we are seen and heard is important. A bad video is like showing up to an interview in a ripped t-shirt, shorts and flip-flops. You get the picture. Put your best foot forward and create sales by putting on your Sunday best. Create a video that attracts, not detracts from your unique selling proposition. (more…)